{"id":2014,"date":"2024-08-15T08:57:31","date_gmt":"2024-08-15T08:57:31","guid":{"rendered":"https:\/\/stourm.news\/?p=2014"},"modified":"2024-08-15T08:57:31","modified_gmt":"2024-08-15T08:57:31","slug":"acceleration-en-2023-de-leffondrement-du-lectorat-du-media-detat-francais-le-telegramme","status":"publish","type":"post","link":"https:\/\/stourm.news\/?p=2014","title":{"rendered":"Acc\u00e9l\u00e9ration en 2023 de l’effondrement du lectorat du m\u00e9dia d’\u00e9tat fran\u00e7ais \u00ab\u00a0Le T\u00e9l\u00e9gramme\u00a0\u00bb"},"content":{"rendered":"

L’audience du journal Le T\u00e9l\u00e9gramme continue sa chute inexorable. L’Alliance pour les chiffres de la presse et des m\u00e9dias a publi\u00e9 les chiffres des ventes pour l’ann\u00e9e 2023. Avec 163,000 num\u00e9ros pay\u00e9s au quotidien, Le T\u00e9l\u00e9gramme affiche une perte de 7,000 abonn\u00e9s par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente et de 20,000 par rapport \u00e0 2019. C’est pr\u00e8s de 50,000 abonn\u00e9s de moins par rapport \u00e0 2009 o\u00f9 il vendait 210,000 num\u00e9ros par jour.<\/p>\n

\"\"<\/p>\n

Au premier semestre 2024, le journal affiche une nouvelle baisse de ses ventes de 14,4%, ce qui annonce une ann\u00e9e particuli\u00e8rement catastrophique pour Le T\u00e9l\u00e9gramme. Avec moins de 10% de son lectorat abonn\u00e9 qui consulte son \u00e9dition num\u00e9rique, le m\u00e9dia de la famille Coudurier peut difficilement esp\u00e9rer un renversement de tendance aupr\u00e8s des moins de 60 ans, singuli\u00e8rement chez les plus jeunes.<\/p>\n

\"\"<\/p>\n

D\u00e9pendant d’un lectorat abonn\u00e9 \u00e2g\u00e9 (pr\u00e8s de 50% de plus de 60 ans), Le T\u00e9l\u00e9gramme se retrouve face \u00e0 une crise syst\u00e9mique, le renouvellement des abonnements n’\u00e9tant plus assur\u00e9 et l’\u00e9rosion de ceux-ci allant en s’acc\u00e9l\u00e9rant de mani\u00e8re exponentielle.<\/p>\n

Avec une perte moyenne de 7,000 abonn\u00e9s par an dont le rythme va encore augmenter, le journal devrait passer sous la barre des 100,000 lecteurs d’ici 2030 pour devenir r\u00e9siduel d’ici \u00e0 la fin de la prochaine d\u00e9cennie.<\/p>\n

Comme m\u00e9dia d’\u00e9tat, Le T\u00e9l\u00e9gramme promeut une ligne d’intense hostilit\u00e9 aux int\u00e9r\u00eats nationaux de la Bretagne. Servant pour ainsi dire de bulletin local \u00e0 la marine de guerre fran\u00e7aise qui s’accroche encore \u00e0 Brest en d\u00e9pit de l’effondrement de l’empire fran\u00e7ais, \u00a0le m\u00e9dia publie r\u00e9guli\u00e8rement des attaques contre le mouvement national breton en convoquant la vulgate r\u00e9sistantialiste<\/a> de plus en plus \u00e9sot\u00e9rique pour l’opinion publique du 21e si\u00e8cle. Sa marginalisation est inexorable. En somme, le fiel et la trahison au service de la France ne paient plus.<\/p>\n

Ewen Broc’han<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

L’audience du journal Le T\u00e9l\u00e9gramme continue sa chute inexorable. L’Alliance pour les chiffres de la presse et des m\u00e9dias a publi\u00e9 les chiffres des ventes pour l’ann\u00e9e 2023. Avec 163,000 num\u00e9ros pay\u00e9s au quotidien, Le T\u00e9l\u00e9gramme affiche une perte de 7,000 abonn\u00e9s par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente et de 20,000 par rapport \u00e0 2019. C’est […]<\/p>\n","protected":false},"author":1,"featured_media":2017,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sb_editor_width":"","footnotes":""},"categories":[38,65],"tags":[],"class_list":["post-2014","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finistere","category-principale"],"relative_dates":{"created":"2 ans ago","modified":"2 ans ago"},"yoast_head":"\nAcc\u00e9l\u00e9ration en 2023 de l'effondrement du lectorat du m\u00e9dia d'\u00e9tat fran\u00e7ais "Le T\u00e9l\u00e9gramme" - STOURM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stourm.news\/?p=2014\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Acc\u00e9l\u00e9ration en 2023 de l'effondrement du lectorat du m\u00e9dia d'\u00e9tat fran\u00e7ais "Le T\u00e9l\u00e9gramme" - STOURM\" \/>\n<meta property=\"og:description\" content=\"L’audience du journal Le T\u00e9l\u00e9gramme continue sa chute inexorable. L’Alliance pour les chiffres de la presse et des m\u00e9dias a publi\u00e9 les chiffres des ventes pour l’ann\u00e9e 2023. Avec 163,000 num\u00e9ros pay\u00e9s au quotidien, Le T\u00e9l\u00e9gramme affiche une perte de 7,000 abonn\u00e9s par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente et de 20,000 par rapport \u00e0 2019. 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